The three-second rule. Do you know how to win over your audience with video content in three seconds? Since the days of the first motion pictures, humans have been obsessed with videos. Now, our hunger for the latest Netflix series is insatiable, and we spend hours upon hours flicking through videos on social media channelsContinueContinue reading “Get Better Engaging Audiences With Video”
Tag Archives: Small Business
How Upskilling Can Help You Better Retain Employees
The current labor market presents challenges for employers looking to attract and retain talented employees. Despite recent highly publicized layoffs, especially in the tech sector, the unemployment rate has remained relatively low. This makes replacing talent challenging. Losing talent is also expensive, making retention critical for the success of every employer. Here are the waysContinueContinue reading “How Upskilling Can Help You Better Retain Employees”
5 Reasons to Use Customer Surveys
Not only are customers always right, they always know best about your product or service. At the end of the day, customers drive the value, benefit, and worthiness of your product or service and your overall brand. Knowing what pleases your customers, what they like, and what satisfies their needs is crucial for the long-termContinueContinue reading “5 Reasons to Use Customer Surveys”
The 3.3 Rule: The Answer to a Cry for Help
A Cry for Help One ordinary day, one of my valued team members (we’ll call him Kent), walked into my office with a heavy heart and a simple yet powerful statement: “John, I can’t do it anymore. I can’t be an accountant.” This moment marked the culmination of Kent’s ongoing struggle, and it compelled meContinueContinue reading “The 3.3 Rule: The Answer to a Cry for Help”
What is the New Proposed Rule on Exempt Minimum Salaries?
The federal Department of Labor (DOL) has finally announced the release of its proposed rule to increase the minimum salaries required for certain employees to be classified as exempt from minimum wage and overtime. While proposed rules have a tendency to change – and often the effective date is distant and unknown – we wantedContinueContinue reading “What is the New Proposed Rule on Exempt Minimum Salaries?”
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