Today, anyone (including me) can figure out how to use ChatGPT (Open AI) to create content. It can produce blogs, marketing materials, video scripts, and more. This generative AI tool is free and can be helpful. But there are some serious issues to note. Here’s my take on how I’ve been using it and whatContinueContinue reading “The Good and the Bad of Using AI to Create Content”
Category Archives: Veteran Owned
Investigating why crowdfunding does not work well for social impact initiatives
You’ve seen it online: crowdfunding for just about any purpose you can imagine. From artists trying to fund a project to individuals trying to pay a difficult health care bill, thousands have used sites like Go Fund Me to reach a financial goal. Globally, crowdfunding is $1.1 billion dollar market, with average campaigns reaching $8KContinueContinue reading “Investigating why crowdfunding does not work well for social impact initiatives”
It’s the Copy Stupid! How to Write a Brochure that Actually Sells
If you want to increase sales you need to know how to write a brochure. These tips go beyond the basics. You’ve got 7 seconds to make an impression. Sure, a flashy brochure design might turn heads, but what’s going to keep them hooked? Spoiler alert: It’s the words on the page. Photo by BenContinueContinue reading “It’s the Copy Stupid! How to Write a Brochure that Actually Sells”
10 Key Lessons for Entrepreneurs from the House that Cheese Built
IT ALL STARTED with cheese. Miguel Leal didn’t start out wanting to make cheese. He was just looking for a “job that would help me survive the disaster of my father’s death and the mess I’d made of my own education and life so far.” Cheese found him. Learning all he could from the cheeseContinueContinue reading “10 Key Lessons for Entrepreneurs from the House that Cheese Built”
How to manage toxic customers
Handling toxic customers and clients can be challenging, but addressing their concerns is important while protecting yourself and your team. Here are some tips for handling toxic customers and clients effectively: Stay calm and composed: Maintaining your composure and not letting the customer’s toxicity affect your emotions is crucial. Take deep breaths, remain patient andContinueContinue reading “How to manage toxic customers”
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