What Is a Brand Ambassador Program and How Does It Work?

A brand ambassador program is a strategic approach that enlists enthusiastic individuals to represent a brand, promoting its values and products. These ambassadors actively engage with consumers by sharing content, personal experiences, and insights. This initiative not only enhances brand visibility but additionally cultivates loyalty among customers. Comprehending the roles, benefits, and recruitment strategies involvedContinueContinue reading “What Is a Brand Ambassador Program and How Does It Work?”

This old Pennsylvania coal town could get a reboot from AI

As the September evening inched along, the line of residents waiting their turn for the microphone held steady. Filing down the auditorium aisles at the Indiana University of Pennsylvania, they were armed with questions about a new gas plant slated for their community. Sitting quietly in the audience was John Dudash. For decades, he’s livedContinueContinue reading “This old Pennsylvania coal town could get a reboot from AI”

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