Category Archives: Business

A strong personal brand enables you to increase the visibility and real-world impact of your expertise by communicating your value clearly and consistently. source https://www.entrepreneur.com/starting-a-business/nobodys-listening-unless-you-brand-yourself-heres-how/499943

Shelly Banjo, managing editor of global business at Bloomberg News, has been hired as deputy editor in chief at Semafor. She has been at Bloomberg for a decade. She previously had been New York bureau chief before her most recent role. Banjo had also been an opinion columnist and technology senior reporter in Hong KongContinueContinue reading “Semafor hires Banjo as deputy editor in chief”

When life gives people lemons, most try to make the best out of a bad situation. Instead, Beau du Bois, vice president of bar and spirits at Marisi Italian restaurant in La Jolla, California, found himself with an incredible opportunity. In 2021, the Adler and Lombrozo families, owners of the Puesto Mexican restaurant chain, tappedContinueContinue reading “How this Southern California Italian restaurant capitalized on a viral limoncello that takes months to make”

Why “ready, fire, aim” beats perfection when it comes to your social strategy. source https://www.inc.com/jason-mitchell/the-best-brands-on-social-media-have-this-in-common/91276508

Nothing says “Merry Christmas” quite like a 7.5-foot-tall Chewbacca holding a candy cane. At least, according to the team at Home Depot. Home Depot has long been known as a purveyor of holiday decor, from pumpkins at Halloween to a wide selection of real and artificial trees at Christmas. In recent years, though, it’s beenContinueContinue reading “Home Depot’s 7.5-foot Christmas Chewbacca is the next Skelly”