Category Archives: Business

Every brand needs to be ready for its Maduro Nike tracksuit moment

Brands love to insert themselves into cultural conversations or  piggyback on buzzy current events, a strategy sometimes called newsjacking. But it can happen without seeking, or even wanting, the attention. The borderline absurd virality of a Nike tracksuit evidently worn by Venezuelan President Nicolás Maduro as he was taken into the custody of American captorsContinueContinue reading “Every brand needs to be ready for its Maduro Nike tracksuit moment”

CES: Where is consumer tech headed? Check out these four prototypes

CES is a show that’s all about the future. Usually, that future is within the next year or two. Companies show off products to kick off marketing campaigns and begin building consumer demand. Sometimes, though, they offer a peek a good bit further down the road. Several prototypes at this year’s CES offered clues aboutContinueContinue reading “CES: Where is consumer tech headed? Check out these four prototypes”

Satya Nadella wants the internet to keep an open mind about AI. The internet isn’t having it

A new insult for artificial intelligence just dropped thanks to Microsoft’s CEO.  If you use Microsoft products, it’s near impossible to avoid AI now. The company is pushing AI agents deep into Windows, with every app, service, and product Microsoft has on the market now including some kind of AI integration, without the option toContinueContinue reading “Satya Nadella wants the internet to keep an open mind about AI. The internet isn’t having it”

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