Author Archives: Veterans Support Syndicate

From August to October, back-to-school shoppers are expected to spend $31.2 billion dollars on their K-12 kids, or about $597 per student, according to a recent Deloitte survey.[Deloitte, 2023] And, while they’re likely to prioritize retailers and businesses that offer competitive prices for their products and services, 60% of survey respondents said they still planContinueContinue reading “6 Back-to-School Marketing Ideas For Your Small Business”

Holding onto great employees is challenging in the retail industry. Shops tend to attract younger workers who aren’t in it for the long haul. But even those who want careers in retail can lose interest after years of low pay, repetitive work, and intense fluctuations in workload. No wonder the retail industry experiences 60% turnoverContinueContinue reading “10 Ways to Improve Retention at Your Retail Store”

Have you set up a social media account for your business only to let it gather digital dust because you’re unsure of the next steps? Or are you curious about the minimal-effort, maximum-impact strategies other small businesses use to shine on social platforms? Having a social media presence today is almost as fundamental as havingContinueContinue reading “10 Social Media Tips to Engage Your Small Business”

When it comes to hiring, small businesses have very little margin for error. If you’ve only got a dozen employees, one wrong hire can profoundly impact the dynamic.  That’s not to mention the time and money you spend on hiring and training their replacement once they leave. As small businesses tend to have small profitContinueContinue reading “10 Biggest Hiring Mistakes Your Small Business Can’t Afford”