The Information hires Mann to cover Meta

The Information has hired Business Insider senior tech reporter Jyoti Mann to cover Facebook parent Meta. She had been covering weekend business news at Business Insider on the role of tech reporter. Previously, she spent six months on the companies desk as a reporter at the Financial Timesas a Marjorie Deane fellow. Mann freelanced andContinueContinue reading “The Information hires Mann to cover Meta”

How exclusionary ads can win over the right customers

Imagine you are searching for a new mattress online and find something surprising. The retailer displays an ad featuring a “Mattress Comfort Scale” running from 1 (soft) to 10 (firm), followed by the message that if your firmness preference is at either end, this mattress is not for you. Wait . . . what? AContinueContinue reading “How exclusionary ads can win over the right customers”

Design a site like this with WordPress.com
Get started